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Kinder+Sport Family Run

Beijing Flag

Beijing

14 Oct 2014

The Kinder+Sport Family Run is a project that aims to bring to China all Kinder+Sport values, encouraging children and their parents to adopt a sporty lifestyle to ensure to new generations a healthy growth through movement. It's a 1,4 Km race that saw almost three hundreds families run together on the roads of the Beijing marathon. All the children had the opportunity to share this moment with professional runners, living the thrill of an international event. The race also saw the participation of Wang Xuan, deputy director of the General Administration of Sport of China, and Huang Wei, director of the Youth Athletics Association of China. The Beijing national stadium hosted the arrival of the runners, framing the success of an event that is considered a model to be proposed in other countries.

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THE RESULTS

  • 300 Moved kids
  • 1.4 km Covered kilometers